OMD
INSIGHTS, IDEAS, RESULTS
Vodafone – No Contracts Signed
Client: Vodafone
Executed: 2008
In the long run Vodafone is different from the competition, and builds a position of an innovator on the market that destroys all deep-rooted rules for customers’ benefit.
Vodafone – Your Own Way
Client: Vodafone
Executed: 2007
Vodafone launched a new offer, “Your Own Way.” It was aimed at business customers – the target group was small and middle entrepreneurs and sole proprietors.
Mexican Weeks
Client: McDonald’s
Executed: 2007
The aim of the campaign was to inform, in a short space of time, as many customers as possible about a temporary and unique offer of sandwiches with the taste of Mexico.
Chicken Romance
Client: McDonald’s
Executed: 2007
Our aim was to communicate to customers that the secret of the delicious taste of McDonald’s Chick & Cheese and Chick & Basil sandwiches lies in the proper combination of ingredients.
Research
Are we planning a summer vacation this...
Compared to last year, this year there are slightly more people who are decided to go on summer...
16.06.2011 | Full story
Top 10 of the less popular advertising
Today's article will build on the past popularity issue devoted to advertising and focus on...
17.05.2011 | Full story
Research
Top 7 of the most popular advertising.
To respondents were presented a spontaneous question, which television advertising in the last...
16.05.2011 | Full story
Induced knowledge of viniculture - TOP 10
In terms of induced knowledge is the best known wine Mikulov and wine Valtice.
05.05.2011 | Full story
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